About Optima HR

Is Optima HR a good fit for your business?

At Optima HR we believe small and medium businesses deserve the same access to human resources support that large organisations receive.

We work with business leaders that understand the need to align their people and business strategy for the long-term success of their business. These leaders do not have sufficient time or expertise to develop their people strategy without specialist support and do not yet have the scale to justify having full-time human resources staff. This is where Optima HR offers scalable and professional support to help these businesses achieve their goals.

Our Approach

Following an initial HR audit required to assess the risks against legal compliance we will work with you to implement changes to your documentation as required by employment law whilst still meeting your business objectives. During this process we will listen to you and understand your business so together we can develop a strategic plan to align your people strategy to your business goals.

Call 01628 334262 today to speak to our HR Experts

Do any of the following employment issues apply to your organisation?

  • Are you concerned that you are not compliant with employment law which could result in a fine or an employment tribunal?
  • Are you spending too much time dealing with people issues and not enough time managing other aspects of your business?
  • Does your organisation design need changes to align to your strategy?
  • Are you concerned about attracting, developing and retaining the right talent in your organisation?
  • Do you have high levels of absenteeism, staff turnover or performance issues?
  • Is there a need to clearly define annual goals and objectives and a formal appraisal process with your employees.
  • Is there a need to develop succession plans for key roles in your organisation?

If you answered yes to any of these questions please contact us for a free initial phone consultation.

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Our Team

Simona D'Uva - HR Consultant

Simona D'Uva

Founder & Director

Simona is the founder and director of Optima HR and is a Human Resources professional with over 10 years experience in the HR field. She has a HR qualification with the CIPD (Chartered Institute of Personnel and Development), the industry body for HR professionals and holds both an English and Italian Law degree.

Simona provides HR consultancy services to UK organisations from a broad range of sectors – both public and private. Simona is a keen linguist, fluent in English, Italian and Spanish and is passionate and determined to offer the best and most professional service to all her clients.

Simona is well known for her professional and pragmatic approach to Human Resources where she takes the latest best practice and translates this into workable, cost effective and value added solutions. She has a passion for delivering Strategic HR to businesses to get the best from their people.

Gabriele D'Uva - HR Consultant

Gabriele D'Uva


Gabriele is a director of Optima HR and has over 20 years experience of managing complex organisations. He worked at General Electric and was the UK MD for a business with over 100 employees. Prior to that role he worked at Xerox where he was the European MD across 15 countries for a business unit with over 200 employees.

Gabriele has spent most of his career recruiting and developing high performing teams. He has set up new country business operations, aligned organisation designs to new business strategies and managed restructuring of businesses. He is passionate about driving business performance through effective people development and leadership.


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Contact Info

Suite 19
Maple Court
Grove Park

01628 334262